Lead generation is a critical component of any successful business, and with the rise of digital advertising, Google Ads has become a popular platform for generating leads. However, despite its...
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Google Ads and SEO are two of the most popular digital marketing strategies, but which one is better for businesses looking to maximise their online presence? In my opinion, the...
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Don't be fooled: Google Ads is a competition to get seen. You compete for limited ad space against other companies bidding for the same keywords. When you lose out on...
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Digital advertising has become an essential part of many businesses' marketing strategies. With so many different platforms and targeting capabilities available, it can be tough to know which one to...
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Running an effective Google ads campaign means targeting a clear goal. Are you building brand awareness? Marketing your latest product? Or generating leads? How you answer the question will determine...
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Succeeding in Google Ads doesn't merely mean spending more. Sure, that'd work (maybe). But it's the brute force solution, whereas a little finesse and experience will work far better. And...
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Google Ads is an essential tool for businesses looking to reach their target audience and generate leads. But managing a successful Google Ads campaign can be a complex and time-consuming...
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Google Ads is an incredibly powerful advertising platform, but managing a successful campaign can be a complex and time-consuming process. Fortunately, Google Ads offers a variety of scripts that can...
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If you're looking to optimise your Google Ads campaigns and get more out of them, keyword research is essential. Keyword research is the process of discovering the most effective keywords...
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If you're looking to maximize your Google Ads performance, you've come to the right place. As a Google Ad Consultant, I have years of experience helping businesses optimise their Google...
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As Google Ads continues to evolve, it’s important for businesses to stay up to date on the latest developments and adjust their campaigns accordingly. There are a number of things...
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Google Ads is a powerful platform for digital advertisers, and it is constantly evolving. As we look ahead to 2023, there are a number of predictions about how the platform...
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If you're running a Google Ads campaign, then you know how important it is to get the most out of your advertising budget. One of the key factors in achieving...
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Did you know 98% of visitors to your site leave before purchasing your product or service? That means all the effort you put into SEO or pay-per-click advertising is worthless...
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Generating leads is the lifeblood of business-to-business (B2B) marketing. Where B2C marketing is focused wholly on one person – the proverbial consumer – B2B advertising involves attracting entire organisations of...
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What if I told you there was a way to boost your Google ads and save money? Sounds too good to be true, right? Except, the Google Ads Quality Score...
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How To Increase Your Google Ads Click-Through-Rate (CTR), Top Tips Part 1 Increasing your click-through rate (CTR) in your Google Ads campaign is a vital part of growing your account...
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Google Ad Quick Tips: Select Relevant Keywords Welcome to my Google Ad Quick Tips series. These are short little videos each with a helpful little tip to help you improve...
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When consumers visit your site or see your ad, they're unlikely to make a purchase on their first pass. Several interactions must occur before a consumer is convinced enough to...
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How to Stop Your Google Ads Campaign Wasting Money Here are my top tips on how you can stop your Google Ads from wasting money! Subscribe to my YouTube channel...
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